At UX Brighton last night GiGi Demming (Head of User Testing at SCEE in London) gave a talk on gameplay research involving kids. She neatly summed up one of the problems with interviewing kids – the “I like turtles effect”: … Continue reading
When you start your own company, there are lots of small decisions that you need to make. What do you splash out on, and what do you pinch pennies on? It’s tricky to decide. One of the common ways to … Continue reading
If you stop and think about it, web analytics is pretty damn amazing. Unlike any other time in the history of commerce, it’s possible for business owners to track and measure every tiny detail of thousands of customers’ behaviour without … Continue reading
Mailchimp (the email marketing webapp people) have written about a really interesting piece of user research they ran using Amazon’s Mechanical Turk. Within the Mailchimp webapp, you can upload an image as the banner for your email templates. To make … Continue reading