Mental Models, Service Design & The Problem With Convergence

A few weeks ago, I invited Filip Healy and Ian Collingwood of Amberlight down to give a talk at UX Brighton. The topic they chose was “Mental Models, Service Design & The Problem With Convergence”. What do consumers expect when … Continue reading

ROI is not just for businesses: how users make ROI judgements

Return on Investment (ROI) analysis is normally thought of as something that only businesses do in trying to work out how to make cost-effective decisions. In fact, ROI is something that normal consumers think about a great deal, albeit in … Continue reading

What retro 1970s robots can teach us about our business practices.

Back in the 1970s when Artificial Intelligence was in its infancy, researchers hit upon a performance problem. Their robots were designed to take in every detail of their surroundings and perform complex mathematical calculations to deduce what they could see. … Continue reading

Should the recession change how we “sell” User Experience?

Credit: George Underwood, 2006 User experience is a many faced beast. From one perspective, it’s all about differentiation, brand image and loyalty-building. While this argument is compelling, it involves a a big gap between money in → value out. Lord … Continue reading

No rest for the wicked: a UX designer’s job is never done

Parag Deshpande asked me to explain about Wicked Problems, so here’s a quick rundown. I’m not going to write a long post since this has been written about extensively elsewhere (including wikipedia). So, what is a Wicked Problem? It means … Continue reading

Why you shouldn’t rush into a solution too quickly

Here’s a lovely series of pictorial slides from Iain Barker on the perils of rushing into a design solution too quickly. Taken from Iain’s OzChi ’08 presentation “Context is everything”

Change blindness and the role of the grey flicker

Chances are, you’ve seen a few change blindness videos before. The clip below is slightly different because it demonstrates how the effect works. The grey flicker gives just enough time for your visual short term memory buffer to empty. Take … Continue reading

User laziness = user smartness, and why this is really important.

User research is a funny thing. When you see users rushing through your user interface without stopping to think, or skipping through huge swathes of your lovingly prepared copy, it’s tempting to think of them as lazy sods. It’s true. … Continue reading