90 percent of everything : Usability Blog

Written by Harry Brignull

Wow, first sequence shortened, now we also have steps removed in the new UK app store ad. What next?

The ad isn’t on youtube yet, but when it does appear it’ll be interesting to find out exactly which steps Apple removed from the walkthrough.

I’ve been chatting to Kevin Arthur of Touch Usability (and Usability Dude at Synaptics in California), who has been filling me in about some of the new developments in tactile feedback. The little rant I was having about “before the act” tactile feedback is actually something that researchers in the field are very aware of and working on. There’s some really interesting research in the CHI’08 paper shown below, which is written by a Glasgow University research group (Hogaan, Brewster & Johnston). Check out page 3 where they talk about “tactons” (tactile icons) and fingertip-over, -click and -slip events. Kevin has pointed out that this approach can’t really be bolted on to the iPhone keyboard UI given the predictive text / hit area adjustment technique it uses. Interesting stuff.