Yearly Archives: 2014

User Experience and Jobs To be Done

In the field of UX, we’re all pretty familiar with the concept of behavioural personas, but not everyone is aware of the parallels between this and Clayton Christensen’s “Jobs To Be Done” theory which became famous in his 1997 book … Continue reading

Create your own Mac-based usability testing lab with viewing room

I’m currently consulting at The Telegraph where I’ve set up a new usability testing lab for the UX team here (by the way, they’re hiring at the moment). It’s a nice, simple lab set-up and I thought I’d share the … Continue reading