When you see an Eye Tracking heatmap for the first time, you are probably so busy saying “wow!” that you forget to critically evaluate what you are seeing. This talk is intended to give you a set of questions to ask next time you are faced with Eye Tracking findings.
Please bear in mind this talk was written for a Barcamp audience – it’s intentionally terse and flame-baity.
[...] My Barcamp Presentation: “What You Need To Know About Eye Tracking” (90percentofeverything.com) [...]
Hi Harry,
Great presentation – bizarrely I think I agree with pretty much everything in it, and anything I dont is of no consequence. Particularly like the 1:1 correlation of enthusiasm v eyetracker ownershhip and the cloony v bloke off office visual. Can I nick these to use in some of my stuff?
cheers
Jon
Jon, please feel free to use the slides. If you remind me I’ll send you the PPT file. I’m interested to know which bits you disagree with, though