Out of Box Experience (OOBE) design is a discipline that consists of designing the details of the first few moments of owning a product, from the point of peeling off the shrink-wrap to the point of powering it up and trying it out for the first time.
I carried out a few OOBE design projects while I worked at Flow Interactive and Amberlight. A few months ago I got chatting to Pete Gale of CogApp, and it turned out he’d done some similar work for different clients. So, we got together and wrote this presentation for UXbri back in May. I’ve finally got around to putting it on Slideshare.
If you’re interested in how iterative research & prototyping is used in industry to create great User Experiences, then you should find this pretty interesting. (Using a feed reader and can’t see the presentation? Click here)
[...] It would also be ideal for a presentation on design detail. UPDATE : Harry Brignall has posted the slides to the presentation on his site Oh and did you notice the QR Code [...]
[...] My presentation on Out of Box Experience Design: this is all about designing the moments between peeling off the shrink-wrap and getting your new gadget up and running. I gave this talk with Pete Gale of CogApp at UX-Brighton a few months ago. [...]
Great Presentation, I will forward it to some of my clients that insist on writing tons of explanatory text on every single button on their website
Like we don’t know what a search button is
[...] UX Brighton is a free monthly event for User Experience types. It was pretty successful last year, having speakers such as Andy Budd (Clearleft), James Page (Fera Labs), Pete Gale (Cogapp), and yours truly. [...]
Just came across your site now. Great presentation! Love how you tied it all together. And you even included an octopus of death. Awesome.